Press Release
MADRID, Spain--(BUSINESS WIRE)--Jan. 11, 2006--Teleconnect, Inc. (OTCBB:TLCO - News) announced today that it has retained the services of TVA Productions, located in Studio City, CA, to develop and launch a national and international innovative media campaign. This "Media Blitz®" program is designed to build "brand awareness" with the public and business community by mass dissemination of information on TV, on airline aircraft, on radio, in print, and on the Internet. The eight-month campaign will target the telecommunications industry and consumers by expanding the market visibility of Teleconnect´s rechargeable prepaid calling card, named Fortune Rechargeable, and its other products.
The Media Blitz includes production, distribution, massive advertising placements and monitoring of an 8-minute TV news feature, In-Flight Video, Internet streaming video; a sixty-second radio spot (professionally recorded and distributed to 6,600 radio stations), and a 1-3 column news feature with photo and contact info distributed to over 10,000 newspapers (mainly major market dailies and weeklies) reaching an estimated 20 million readers.
The marketing campaign also includes production of a 10-minute corporate video and trade show video loop presentation. During the month of February, Teleconnect has a Lifestyle cluster on DRTV which include the following channels: Arts&Entertainment , Discovery, Home & Leisure, Do It Yourself, Fine Living, Fit TV, Food, Hallmark, HGTV, Travel, The Learning Channel, TV Guide and an United Airlines International airing from Europe, Asia Latin America and Australia incoming flights to the United States.
Teleconnect Inc. President, Gustavo Gomez explains, "The company has improved its operations significantly over the past two years by reducing debt, improving profit margins, reducing SG&A expenses and developing new products to better improve its competitiveness. It is now time to transmit our success story to both the consumer and investor marketplace. TVA is best positioned to help us accomplish this goal."
About TVA:
TVA has over a 17-year history providing performance-based media campaigns for Fortune 500 companies, national brands, major advertising agencies and PR/IR firms, emerging companies and newly launched products. TVA´s list of past and present companies includes Lexus, Sony, Textron, Vivendi Universal, Westinghouse, Qualcomm, etc. TVA team members boast over forty (40) Golden Mike, Addy, Emmy, Clio, and Aegis awards. Corporate Website: www.tvaproductions.com.
About Teleconnect:
Teleconnect Inc. through its wholly owned subsidiary Teleconnect Comunicaciones S.A., a Spanish telecommunications company, is a major player in the prepaid telecoms industry in Spain. Teleconnect Inc. is traded on a U.S. stock exchange, the Over The Counter Bulletin Board (OTCBB) with trading symbol TLCO. Teleconnect provides commercial and residential users in Spain with a very competitive array of prepaid services. www.teleconnect.es
Forward Looking Statements:
Except for the historical information contained herein, the statements in this press release are forward-looking statements that involve risks and uncertainties. Potential risks and uncertainties include, without limitation, continued competitive pressures in the marketplace; the effect competitive and economic factors and the Company´s reaction to them may have on consumer and business buying decisions with respect to the Company´s products; the ability of the Company to make timely delivery of new products and successful technological innovations to the marketplace; the continued availability of certain components and services essential to the Company´s business currently obtained by the Company from sole or limited sources. More information on potential factors that could affect the Company´s financial results is included from time to time in the Company´s public reports filed with the SEC.
Contact:
LC Group
Rick Lutz, 404-261-1196
lcgroup@mindspring.com